The Need for Mentors In Network Marketing

Apr 27

The Need for Mentors In Network Marketing
This entry is part 1 of 4 in the series Mentors.

Like it or not, we need each other to improve and succeed.  I remember when I first started in network marketing as a college student.  For 9 months I had tried everything to get people involved in my group.  I had almost no success.  During Christmas break I decided to go back home and invite everybody I knew to an opportunity meeting.

I invited about 30 people and most of them said they would come.  My upline drove 5 hours in winter conditions to be there.  Nobody showed up.  I was so mad and embarrassed I felt like crying.  My upline could see it in my eyes that I was done.  He put his arm around my shoulder and said, “Let’s go play some pool.”  An hour later, I was laughing and having fun again.  The hurt was there, but I was no longer ready to quit.

I was lucky, I had a great upline.  I eventually built a big group and I have enjoyed many great years as a network marketer.  How many casualties are out there as a result of lack of mentors in network marketing.  What would have happened to me if I did not have a great upline?  I can only wonder, but I do know how important having a mentor is to each of us.

The most common reasons people fail in network marketing have nothing to do with the product or compensation plan.  F.F. Fournies says that most people fail to succeed in any given opportunity because:

  1. They don’t know what to do.
  2. They don’t know how to do it.
  3. They don’t know why they should do it.
  4. They feel there are obstacles beyond their control.

Individuals that have mentors are 500% more likely to succeed than going about it by themselves.  The good news for mentors is that mentors are 600% more likely to succeed if they choose to mentor others.  These are amazing numbers and speak to the fact that we truly need each other to succeed.

Network Marketing can be a fruitful career, but like anything of value, it is not something that happens automatically.  Success in any career takes time and preparation.  In my next post, I will begin to talk about what the interaction between mentors and proteges should look like.

Dedicated to your success,

Jeffery Boyle
Network Marketing Guru

Series NavigationAccountability & Distributor Pain Points

2 comments

  1. Beverly /

    You have truly captured the essence of network marketing in this post. I loved what you said about why most people fail and the four reasons from Fournies.

    Also, I believe mentoring is not always giving pat little answers like, “If you would just try harder, you will succeed”, or “Why don’t you have a more positive attitude and you will grow a big business”.

    Mentoring is also pointing others to a correct road map because if you are trying to get to New York with a road map for San Francisco, you can work as hard as you ever worked with the best attitude in the world, but never, ever get to New York. (Stephen Covey example)

    Thank goodness for network marketing if the company you are working for truly has your success in mind.

  2. Beverly /

    Thanks for appreciating my comments by your email message. You are definitely a follow-up guy that practices what you teach.

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